The Pretty Side of Fundraising

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Co-hosted by Charity by Dawn Lilly Cosmetics, Jacqueline’s Salon and Pretty Living PR Mission Makeover raising awareness for Autism was held at Cavo Restaurant, Lounge and Nightclub this past Saturday, April 20th. Mission Makeover was a first-of-its-kind event in Pittsburgh, where 6 teams of makeup artists (Brazil Raine, Maggie Socash, Alaina Zangaro, Moriah Moore, Ashley Genova, Maggy Pawlesh) and hair stylists (Jordan McGee, Megan Straight, Ashley Steedle, Stephanie Gardner, Thereasa Kelly) were assigned a decade (1950s, 1960s, 1970s, 1980s, futuristic) and a model (Savannah Kennick Brittany Hartman Susan Fancsali Allyn Lewis Jessica Kennedy Brittany Tresky) who they transformed (and sent back in time, with the exception of the futuristic look). The contestants had a short amount of time to perfect their model’s hair and makeup before they were sent back stage and into Debi Weiss Fashions before hitting the runway.

[ Click to View Mission Makeoverslideshow ] 

The audience voted for their favorite looks through raffle tickets purchased at the event. The team, which was the 1970s, including MUA Brazil Raine, HS  and model Savannah Kennick won by raising the money for The Autism Center of Pittsburgh. From the money raised at Mission Makeover, the charity received a $400 donation.

About the Charity: The Autism Center of Pittsburgh offers guidance to parents of children with autism; we provide prompt referral to valuable resources, expert evaluation, counseling, service dogs, autism awareness seminars, workshops, respite outings, recreational activities, a 900 member on-line support group, an on-line store with therapeutic materials, the nation-wide resource network of AutismLink, and so much more.

Of the 2,154 guests invited via Facebook, 96 promised to attend. The total crowd was over 200. Each guest enjoyed a drink or two courtesy of Clique Vodka. General admission tickets are $25 and include entry into the event and 1 drink ticket. VIP tickets are $35 and include entry into the event, a VIP gift bag, and 2 drink tickets.

[ View Mission Makeover Sponsors in a full screen map ]

With the sponsorship of Synergy Media Group, LLC, ITeva Multimedia Productions, Tan Me Pittsburgh, River Pediatric Therapies, EnVoi Boutique, Redefined Culture*, Exclusive Supplements, Inc., Tidal Cool Creations*, Three Rivers Boutique by Three Rivers Modeling Group*, Stella & Dot*, Six Packs Bar & Grill, Body Rockin Boot Camp, Clique Vodka*, Soul by Tapti Tapan*, The Kennick Family, Clavicle Havoc*, The Fancsali Family, Heartland Home Care and Human Hustle Entertainment*. Thanks to the contribution from the sponsors, the night was a total success.

*unable to find locations/locations unavailable


Pretty Living PR Interns Katie Nerone and Alex Perry (SteelCityFashion).

Check out Pretty Living PR’s wrap up story about Mission Makeover here.

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Events like these are not new, but are on the rise in Pittsburgh. The unique and creative atmosphere pushes the envelope for what fundraisers are typically like, making them such a successful trend. In the ‘Burgh, these types of events have helped raise awareness and donations for mentoring, heart disease, AIDS, Autism, cancer and many others. They are a great way to evoke an undeniably positive and humbling emotional response in the contributors, participators and patrons. If you are interested in these types of events, there are some upcoming fashion/makeup fundraising events in Pittsburgh:

[ Click to View Timeline of Upcoming Events ]


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